Khanewal contest is a competition that is held at Government College Of Commerce Khanewal In E Rozgar Center Lab. The Contest is based on Search Engine Optimization the websites or blog. blog or website rank on google. On page SEO and Off page SEO tactics Are a help to rank Your Website easily on google. For more detail visit our pages

Friday, March 1, 2019

E Rozgaar Khanewal Contest

Khanewal Center

E rozargar:
          E rozgar is a program that starts the Pakistan Government who relate to the Political Part of Pakistan Muslim League N. N stand for Nawaz Shareef. It is a strongly helpful program for us. It is helping to decrease the unemployment in Pakistan The program consist of three Domain. Domain name following is

  1. *   Technical Domain
  2. *    Non-Technical Domain
  3. *    Creative Domain

All the domain has many learning courses to use a different way to earn online money. Which kind of courses you learn under this domain that is explained below

 Technical Domain:
Technical


TECHNICAL (WEB DEVELOPMENT) COURSE OUTLINE 





  • Introduction to dynamic web
  • Setting up a development server
  • HTML
  • CSS
  • JavaScript
  • Bootstrap
  • Introduction to PHP 
  • PHP expressions and control flow
  • PHP functions and objects 
  • PHP arrays 
  • PHP file handling 
  • Structured query language (SQL) 
  • Introduction to MySQL
  • Accessing MySQL using PHP – Creating a basic dynamic website


 


WORDPRESS



  1. General Overview of WordPress and               Installation         
  2. Understanding the WordPress admin panel        
  3. Understanding and Creating WordPress Posts, Pages and other content types.            
  4. Media           Management in WordPress        
  5. Creating and using Custom POS Types           
  6. Understanding Categories and Tags and Custom Taxonomies.             
  7. Overview of themes and plugins
  8. Widgets and Dynamic             Sidebars.            
  9. WordPress theme Hierarchy               
  10. Creating Child            themes
  11. Converting an HTML template into a WordPress theme. 
  12. Understanding WordPress Loop and Template Tags  
  13. Understanding WordPress Permalinks           
  14. Popular WordPress Plugins and their usage.                  
  15. Creating eCommerce     website using WooCommerce

Non-Technical Domain:
Non-Technical

 Content Marketing and Advertising (Non-Tech):


Introduction to Content Marketing

  • v  Marketing Funnel
  • v  What is Freelancing?
  • v  Content marketing what and why?        + Introduction to customer avatar
  • v  Customer avatar and content technology 
  • v  The marketing funnel
  • v  Top of funnel goals 
  • v  TOFU content types
  • v   TOFU matrices 
  • v  Content plan for TOFU
  • v  Middle of the funnel content 
  • v  MOFU content types
  • v  Understanding the initial customer acquisition 
  • v  MOFU metrics 
  • v  MOFU content plan 
  • v  Bottom of funnel content goals
  • v  BOFU content
  • v  BOFU metrics 
  • v  BOFU content plan
  • v  Blog marketing and WordPress basics
  • v  Blog post ideas 
  • v  Blog content planner places to put an Opt. Inform
  • v  Intro to SEO (Optional)
  • v  Getting started with SEO (Optional)

 SEO - Search Engine Optimization 

  • v  Introduction and basics of SEO
  • v  On page SEO
  • v  Off-page SEO

 Blogging 

  • v   What is blogging?
  • v  Most popular blogging platforms 
  • v  How to earn money online 
  • v  Create WordPress.com blog

 SMM - Social Media Marketing 

  • v   Social media marketing 
  • v  Content engagement and marketing nurture 
  • v  Advertising

Common Learning:

    FREELANCING FUNDAMENTALS

  • v  Introduction to Freelancing
  • v  How to start freelancing
  • v  Different fields in freelancing
  • v  Introduction to Freelancing websites
  • v  Professional attitude in Freelancing
  • v  Profile building on Freelancer.com
  • v  Profile building on PeoplePerHour
  • v  Writing a proposal and cover letter
  • v  Introduction to Upwork
  • v  Upwork profile creation
  • v  Connects and Membership Offers
  • v  Hourly and Fixed projects
  • v  Knowing your customers to find the right jobs
  • v  Fiverr Profile
  • v  How to Create a Gig
  • v  Fiverr Packages
  • v  Providing High-Quality Services
  • v  Delivery and Deadlines
  • v  Order completion and cancellation
  • v  Response and rate
  • v  Buyer requests
  • v  Mastering the art of upselling
  • v  Earning more with Fiverr
  • v  Keeping in touch with buyers
  • v  Tips for a great experience with new buyers
  • v  Building relationships with new buyers
  • v  Setting up the most productive work day
  • v  How to maximize your productivity
  • v  Understanding the levels system
  • v  Taking advantage of the levels system
  • v  Important factors to rank your gig
  • v  Communication Skills
  • v  Win Direct Clients
  • v  Payment Methods In Pakistan
  • v  LinkedIn Profile Creation
  • v  How to win clients with LinkedIn
  • v  Different software that can help with freelancing
  • v  How to start a blog to make money
  • v  Making money with Facebook Pages
  • v  Making money with E-commerce

 FACEBOOK FAST TRACK TRAINING














  • v  1A: Intro to Facebook pages & admin tools
  • v  1B: HOL Getting started with Facebook
  • v  1C: HOL Managing your page
  • v  Facebook pages and post best practices
  • v  2A: Content Rules
  • v  2B: HOL Tools & services for creative content
  • v  2C: Growing your audience with Insights
  • v  3A: Getting started with Instagram
  • v  3B: HOL getting started with Instagram
  • v  Facebook ads – Campaign objectives
  • v  Facebook ads – Campaign objectives
  • v  Facebook ads – Targeting audience
  • v  Facebook ads – Optimization and reporting.
    Above courses, that domain related to learning to related domain class but the common course are you in any of domain. For more Information or Registration Click Below Link.

                            www.erozgaar.pitb.gov.pk 


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